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Case: In 2012, the small Danish company GoingAware participated in a health-IT-delegation to Shanghai arranged by Innovation Center Denmark, which opened the doors to the Chinese market.

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“There is no doubt that the trip to Shanghai opened the doors to the Chinese market. In my opinion, the business potential for our technology in China is huge. After the visit to Shanghai, we have begun developing a kind of “doctor-app” in cooperation with a Chinese hospital.” GoingAware

GoingAware believed that the idea behind the so-called “mobile report” had a potential in terms of remote diagnosing in China, which was why they took part in the delegation. That decision proved to pay off.  

The health-IT delegation to Shanghai was arranged by the Innovation Centre in Shanghai in cooperation with a number of Danish partners.

The interest in adjusting GoingAwares product to the Chinese health sector was clear and the development of a Danish-Chinese “doctor-app” has now begun.  

GoingAware develops innovative solutions to smartphones, which make document handling easier. With “MobileReport”, pictures and written work are automatically built into a certain template, selections are made easily, and the final result can be printed as a PDF that can be attached to e-mails automatically.

Read more about Innovation Centre Denmark at icdk.um.dk.

Eksportrådet - The Trade Council
Ministry of Foreign Affairs of Denmark
The Trade Council
Asiatisk Plads 2
DK-1448 Copenhagen K

Phone: +45 33 92 05 00
eksportraadet@um.dk